Activision Blizzard’s Revenue by Segment (2016-2023)

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This statistic highlights Activision Blizzard’s Revenue by Segment from Q1 2016 onwards, split between Activision, Blizzard, and King segments.

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This statistic highlights Activision Blizzard’s Revenue by Segment from Q1 2016 onwards, split between Activision, Blizzard, and King.

Activision Blizzard, Inc. is a leading global provider of interactive entertainment content and services. It develops and distributes content and services for video game consoles, PCs, and mobile platforms. There are additional sports leagues, as well as advertising provided by Activision Blizzard. 

Activision Blizzard’s Revenue by Segment

The company generates its revenue from the following segments:

  1. Activision
  2. Blizzard
  3. King

The following table sheds more light on each of the segments and their contribution to the company’s overall top line.

Segments Revenue in Q1 2020 Revenue in Q1 2021 Revenue Share in Q1 2021 YOY Growth
Activision $519 $891 44.93% 71.68%
Blizzard $452 $483 24.36% 6.86%
King $498 $609 30.71% 22.29%
Total $1,469.00 $1,983.00 100.00% 34.99%

(All the figures in millions, except percentages)

All three segments Activision, Blizzards, King provides both paid and free playing services. It generates revenue from in-game sales and licensing software to third-party companies that distribute Activision products.

Activision

Activision Publishing Inc. handles the development, production, and distribution of video games from its subsidiary studios. Call of Duty is an important product franchise of Activision. Activision also includes the Call of Duty League operations, a worldwide professional sports league with city-based teams. In Q1 2021, Activision generated $891 million that was 44.93% of its total revenue during the period. Revenue from this segment grew by 71.68% year-over-year from $519 million in Q1 2020.

Blizzard

Blizzard Entertainment is a subsidiary of Activision Blizzard, Inc. Blizzard has a  proprietary online gaming service, Blizzard Battle.net. Blizzard operates a unique online gaming service, Blizzard Battle.net, which facilitates the digital distribution of Blizzard material and selected Activision content, online social connectivity, and user-generated content creation. Blizzard also incorporates Overwatch League activities, a global professional esports league with city-based teams.

Activision Blizzard, Inc. generated $483 million from its Blizzard business segment during Q1 2021. The revenue from this segment has increased by 6.86% year-over-year and contributed 24.36% of the company’s total revenue generated in Q1 2021.

King

In 2016, King Digital Entertainment plc was acquired by Activision Bizzard at $5.9 billion by purchasing all of its outstanding shares. Candy Crush is King’s flagship product franchise, and it offers “match three” games for mobile and PC platforms.

Activision Blizzard, Inc. generated $609 million from King Digital Entertainment in Q1 2021. Activision’s revenue from this segment increased by 22.29% year-over-year and contributed 30.71% of the total revenue in Q1 2021.

Company Overview

Activision Blizzard Inc. was founded by the merger of Activision and Vivendi Games in July 2018. Its headquarters in Santa Monica, California. Activision Blizzard connects people through unique entertainment. It is a global developer and publishes interactive entertainment content and services. Call of Duty, Crash Bandicoot, Guitar Hero, Tony Hawk’s, Spyro, World of Warcraft’s, StarCraft, Diablo, Hearthstone, Overwatch, and Candy Crush Saga are among the primary intellectual properties produced by Activision Blizzard.

Blizzard Activision, Inc. is a Fortune 500 and S&P 500 member. As of March 2018, it was the world’s top sales and market capitalization gaming firm in America and Europe. The company owns and operates additional Companies, including Treyarch, Infinity Ward, High Moon Studios, and Toys for Bob, on a separate model of Activision Publishing studios.

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