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This statistic highlights Roblox’s Revenue Breakdown Worldwide, split across the US and Canada, Europe, Asia-Pacific, and the Rest of the world, reported on a quarterly basis from Q1 2020 onwards.
The company generates substantially most of its revenue through the sale of virtual items on the Roblox platform. Users can buy and spend Robux to obtain virtual items to strengthen their social experience on the Roblox platform. Other revenue includes a nominal amount of revenue from advertising, licenses, and royalties.
|Region||Q3 2020||Q2 2021||Q3 2021||Contribution in Q3 2021|
|US and Canada||$173.87||$309.20||$345.61||68%|
|Rest of world||$12.58||$26.81||$31.67||6%|
(All figures in millions, except percentages)
The revenue of Roblox has been on the rise since 2020. Although the COVID-19 pandemic caused general business disruption worldwide beginning in January 2020, it resulted in an increase in Roblox operational performance, cash flows, and financial condition. The company saw an incline in user and bookings growth following the implementation of shelter-in-place orders to reduce the impact of the COVID-19 pandemic. The COVID-19 pandemic accelerated the adoption of its platform, which generated additional opportunities for the company.
The total revenue of Roblox Corporation stood at $509.34 million in Q3 2021, making growth of 102.2% as compared to $251.91 million in Q3 2020, on a yearly basis. On a quarterly basis, it rose from $454.10 million in Q2 2021 to $509.34 million, recording an increase of 12.1%. Majority of their revenue is generated from US and Canada, followed by Europe and Asia Pacific.
The increase is mainly because of the expansion within the daily paying users, which is computed as the average number of unique paying users for each day during the period. The number of daily paying users increased 22% between Q3 2020 and Q3 2021.
The revenue of Roblox Corporation is bifurcated into the following regions:
US and Canada
The majority of Roblox’s revenue is generated from the United States and Canada, accounting for 68% of the company’s total revenue in Q3 2021. Revenue earned in Q3 2021 amounted to $345.61 million. It grew massively by 98.7% on a year-on-year basis as compared to $173.87 million in Q3 2020. Further, it also inclined by 11.7% on a quarterly basis, as compared to $309.20 million in Q2 2021.
The European region comprises of 19% of the company’s total revenue during the period Q3 2021.Roblox’s revenue earned from the European market inclined by 103.7% on a yearly basis, from $46.40 million in Q3 2020 to $94.52 million in Q3 2021. Further, it grew by 11.1% on a quarterly basis, as compared to $85.04 million earned in Q2 2021.
Revenue from Asia-Pacific region, including Australia and New Zealand, increased from $19.06 million in Q3 2020 to $37.53 million in Q3 2021, witnessing a growth of 96.9% on a yearly basis. It further grew slightly by 13.5% as compared to $33.05 million in Q2 2021, on a quarterly basis. The Asia-Pacific region contributes 7% to the company’s total revenue in Q3 2021.
Rest of the world
Revenue from the rest of the world increased $19.09 million, or by 151.7% as compared to $12.58 million in Q3 2020, on a yearly basis. It also increased from $26.81 million in Q2 2021 to $31.67 million in Q3 2021, indicating an incline of 18.1% on a quarterly basis. The rest of the world contributed 6% of the company’s total revenue in Q3 2021.
Roblox is a worldwide platform that connects people around the world; together they play, learn, communicate, explore, and expand their friendships, all in 3D digital worlds that are entirely user-generated, built by the community of developers. Roblox Platform is driven by user-generated content and draws innovation from gaming, entertainment, social media, and even toys.
The Roblox Client, the Roblox Studio, and the Roblox Cloud are the part of Roblox Platform. Roblox Client is the application that permits customers to explore 3D digital worlds. Roblox Studio is the free toolset that allows developers and creators to construct, publish, and operate 3D experiences and other content connected with the Roblox Client. The services and infrastructure that power the human co-experience platforms are included in Roblox Cloud. Roblox acquired Guilded, on August 16, 2021, a privately-owned company, which operates a communications platform for linking gaming communities. The common stock of the company is publicly traded on the NYSE under the symbol “RBLX”.
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