AMD’s AIB Partner Revenue Growth – MSI, Gigabyte, ADATA, ASMedia, ASRock, TUL Corp.

What does AIB (Add-In Board) partner stand for?

AIB or Add-In Boards is an industry-related terminology used to call Graphics Processor Units (GPUs). AMD’s chips are manufactured by Taiwan Semiconductor and these chips are assembled together in the form of usable GPUs by its Add In Board partners such as ASUSTek, MSI, Gigabyte, ASMedia, ASRock, TUL Corp, and ADATA, etc.

Monthly revenue growth of MSI, Gigabyte, ASMedia, ASRock, TUL Corp, ADATA

Our database reveals that on the monthly sales report of AMD’s AIB Partners have performed well during February 2020.

(Sales Growth (YoY))

Why should we track monthly sales?

Tracking the monthly sales numbers of these AIB partners reveals the ground reality of the GPU trade. Sluggish sales numbers by these partners are bound to hurt AMD’s subsequent quarterly results. Similarly, robust sales growth by these AIB partners — TUL, ASUSTek, MSI, Gigabyte, ASRock etc. — would suggest that AMD would be in a better position to meet or beat its quarterly sales guidance.

Nature of business of AMD Partners

1. Gigabyte

Giga-Byte Technology Co. was set up in Taiwan, China. Gigabyte has many subsidiaries that are engaged in processing, manufacturing, and trading of components and peripheral parts of computers, GPUs and Notebooks. The company’s shares are listed and traded on the Taiwan Stock Exchange since September 1998. Gigabyte is recognized for producing award-winning products like motherboards, laptops, graphics cards, and PC accessories. Gigabyte is one of the expert manufacturers in PC technology, Gigabyte has the aim to expand its scope to business servers and cloud systems using hardware and software solutions which links AI and AIoT applications to create an ideal framework for prospects in 5G.

2. ASUSTek

ASUSTek also is known as ASUSTek Computer Inc. is similar to Gigabyte. It is an enterprise that is engaged in computer and peripheral equipment. Also, it is mainly engaged in R&D, design, and sales of 3C products. 3C products mean products related to the computer, consumer and communication electronics. It mainly manufactures PCs, cards, tablet PCs, smartphones, and main and other boards including other handheld devices, etc. ASUSTek was founded in 1994 and its main office is located in Taiwan, China.

3. ASRock

ASRock Inc. is a manufacturer of motherboards, home theater computers (HTPC) including industrial PCs. Along with motherboards, AS Rock sells desktop mini PCs. However, in 2012 ASRock entered into industrial computer and server motherboard market. In 2018, ASRock began to build graphics cards in collaboration with AMD due to the uprising trend in cryptocurrency mining. It was established in 2002 and presently it is owned by a Taiwanese electronics enterprise known as Pegatron. In 2012, three products of ASRock were short-listed for Taiwan Brand Award for the first time which eventually became recognized globally.

4. MSI

MSI full form Micro-Star International Co. Ltd. designs provide and develop computer hardware and PC related products and services including desktops, laptops, graphics cards, motherboards, All-in-One PCs, industrials PCs, car infotainment products, PC peripherals, etc. The company is listed on the Taiwan Stock Exchange and it was set up in August 1986. It was founded by 5 founders. MSI’s headquarters is located in Taiwan. Initially, the company increased reputation by producing and developing computer motherboards and graphics cards. It produces many varieties of products ranging from desktops, monitors, motherboards, laptops and graphics cards for content creators and gamers for all mobile workstations, servers, IPCs, etc.

5. TUL Corporation

TUL Corporation, another name is PowerColor. It is a company that produces graphics cards. Tul Corp is a licensed manufacturer of AMD Radeon video cards. The majority of Tul Corp. cards are produced by Foxconn. PowerColor provides video cards that range from affordable cards that are suitable for moderate workstations to cards for high-quality workstations. It was set up in 1997 and its headquarters is based in New Taipei, Taiwan.