Asana’s Revenue Breakdown by Region (2020-2022)

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This statistic highlights Asana’s Revenue Breakdown by Region, split between the United States and International (Rest of the World), reported on a quarterly basis from Q3 2020 onwards.
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This statistic highlights Asana’s Revenue Breakdown by Region, split between the United States and International (Rest of the World), reported on a quarterly basis from Q3 2020 onwards.

Asana Inc. market their platform through owned properties, such as their website and social media channels, media coverage, paid acquisition, and word of mouth, to promote discovery and adoption. They operate in an industry that is characterized by rapid technological innovation, intense competition, changing customer needs, and frequent introductions of new products, technologies, and services.

Asana’s Revenue by Region

Revenue by region   Q2 2021 Q1 2022  Q2 2022 Revenue Contribution in Q2 2022
US $31.85 $44.11 $51.10 57%
International $20.17 $32.57 $38.38 43%
Total  $52.02 $76.67 $89.48 100%

(All figures are in millions, except percentages)

The total revenue has shown an increase of $37.46 million,  from $52.02 million in Q2 2021 to $89.48 million in Q2 2022 almost an increment of about 72.01% on a YOY basis. Moreover, for the latest quarter in 2022, 57% of the revenue can be traced back to the United States, whereas all other countries contribute 43% of the revenue. In Q2 2022, Asana Inc. recorded exceptionally high revenue of $51.10 million from the United States. For the same time period, earnings from the rest of the world (international) were approximately $38.38 million.

The year 2021 was the least favorable for Asana Inc. International Sales, as the revenue generated was $20.17 which is comparatively low as compared to other quarters of the year.

United States

The majority of the total revenue of the company is generated by the United States with a contribution of 57%. They had shown an increase of 60.43% and 15.72% in the latest quarter as compared to Q2 2021 and Q1 2022 respectively.

Their business activities are subject to various export, import, and trade and economic sanction laws and regulations, including, among others, the U.S. Export Administration Regulations, operated by the US Department.

International (Rest of the world)

Revenue from other countries contributed 43% to the total revenue of the company. This region showed a revenue of $38.38 million in Q2 2022 with an increase of 90.28% from Q1 2021 on a YOY basis and 16.47% from Q1 2022 on a quarterly basis. Asana Inc. has been growing rapidly in recent periods and, as a result, has a relatively short history of operating their business at its current scale.

About the company

Asana, Inc. was incorporated in the state of Delaware on December 16, 2008. Asana is a work management platform that helps teams to manage work, from daily tasks to cross-functional strategic initiatives.

The Company is headquartered in San Francisco, California. They are purpose-driven people, dedicated to serving something beyond themselves. Having mission as a value also allows them to continually ground themselves in building their company. The company is listed on the NYSE under the ticker ASAN. Asana’s web and mobile apps help you to stay on track, keep projects assembled, and hit deadlines.

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